Lead Designer
Neon Labs

Shipped the first consumer-grade brand system for a biotech portfolio. Built the visual identity for six early-stage companies.
Ran identity engagements end-to-end for founders who had never worked with design before.
Codified a lightweight brand playbook that clients could actually maintain post-handoff.
Directed illustration and motion partners across three continents.
Highlights
- —Six brand systems shipped
- —Two portfolio companies acquired
- —First hire on a team that grew to twelve

