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2017 — 2019

Lead Designer

Neon Labs

Shipped the first consumer-grade brand system for a biotech portfolio. Built the visual identity for six early-stage companies.

Ran identity engagements end-to-end for founders who had never worked with design before.

Codified a lightweight brand playbook that clients could actually maintain post-handoff.

Directed illustration and motion partners across three continents.

Highlights

  • Six brand systems shipped
  • Two portfolio companies acquired
  • First hire on a team that grew to twelve